For the Air Up winter campaign the brand decided to take a rather commercial approach. Therefore, I was asked to create several looks, props and sets making the brand more accessible to a mainstream audience.





photography: Jen Krause
DOP: Boy Behnke
MUA: Michi Schietzel
ptoduction: Tres Bien Agency
models: @yallah.san @luciekx , Bruno Sandow
DOP: Boy Behnke
MUA: Michi Schietzel
ptoduction: Tres Bien Agency
models: @yallah.san @luciekx , Bruno Sandow